Bonduelle, with its roots in France, it is now strongly represented in more than 100 countries worldwide. Claiming today's surprising vegetable! To keep the brand top-of-mind and drive trial for new products, we are developing and producing a high-impact campaign for Bonduelle that spans the pre-store, to-store, in-store, and post-store phases. This includes a range of materials for the Netherlands and Belgium—such as displays, floor stickers, trade advertisements, and online assets—all designed to support the brand and product campaigns and deliver extra power and impact on the shop floor.